As someone who’s always got an eye on the ever-shifting world of SEO, I’m constantly on the hunt for tactics that can give my clients that extra edge. After all, their success is how I measure mine. Let’s dive into some lesser-known SEO strategies I’ve been exploring lately. 1. Embracing Entity Salience: Forget the old…
Embracing Community: An Invitation to Foster Growth and Knowledge in Marketing Hello, I am Nelson, the CEO of JubilantWeb.com. We are a dedicated team of 10, striving each day to better understand the vast landscape of marketing and how it can serve our clients. The Power of Shared Knowledge: In the realms of marketing, I…
Learn the Basics of GOOGLE’s E.A.T: Google’s Content Quality Benchmark for 2023 In the ever-evolving landscape of SEO, there’s always a new acronym or metric marketers must acquaint themselves with. One such acronym, becoming increasingly paramount, is E.A.T – standing for Expertise, Authoritativeness, and Trustworthiness. Google’s shift towards emphasizing these three factors can reshape the…
Content, as they say, is king. But even kings age, and in the digital realm, content can quickly become outdated. But what if there was a way to reinvigorate old content, making it relevant, fresh, and engaging once more? Enter the world of Artificial Intelligence (AI). If you’re ready to empower your content strategy, read…
Maybe wondering how to rank at the top of the search results? Perhaps thinking on a more aggressive strategy that could bring you more customers within a short timeframe? How about making your business pop in front of the customers’ eyes when they are in your neighborhood? The answer to all these is best reflected…
Humans are very visual; all it takes is seeing a commercial with delicious food to make us want to order our own. That’s why it should come as no surprise that images are so important in online marketing. Although they’re not the only important thing, it can make a big difference in a website’s appearance….
When you design your company’s website, you should look at it as if you were a new customer. This is because what makes sense to you as a business owner, may not make sense to a new customer who doesn’t know about your company. When you create the website, you want to make sure that…
In today’s world, everyone’s online, which is why your business should be too. This is because customers rely heavily on the internet to learn about a product or business, and to even make purchases. In fact, some customers lose confidence in a business if they can’t find them online. This is why businesses have evolved…
One important aspect of an SEO plan is to have a great website. This is because an unorganized or confusing website can cause you to lose customers. Not only that, but Google ranks your website based off of how well they can understand it. Since Google uses algorithms, the goal is to create a website…
There are many different ways that a company can advertise themselves. For some, they’ve had success from word-of-mouth, while others have had to take a more aggressive approach. This includes creating commercials, handing out flyers, partnering with local companies, putting up billboards, and more. As society and technology changes, however, companies have to also evolve…