There’s no denying that content development is the backbone of any successful Online Marketing Campaign. In the Online world it is not location, location, location! That is emphasized but rather, Content, Content, Content! Content is king in the digital world. With so many options you may be asking yourself which route to take.

Content Is King!

General rule of thumb is you can never have too much content. Content is one of the key components that continue to drive traffic to your website. Each type of Content has its own special way of connecting with your future customers.

• Infographics: These combine the best of two worlds. Inforgraphics are composed of information and visual aids. Infographics get shared more, viewed more and loved more than other written forms of content.
• Memes: Although this may seems silly, memes are a great way of going viral. Their comedic value allows them to be shared more frequently.
• Guides: these are great ways to show your customer and clients that you worry about their needs. A guide is a detailed and long piece of content which may be helpful to your clients. Make sure to stick to topics that are relevant to your company’s services or products.
• Blogs/Content Writing: The key to getting a good following will always be great content writing. Another good point to remember is to do your homework when it comes to the keywords you will be using. Make sure to write content that is relevant to these keywords.

Drum Roll Please!

In their 2012 B2B Demand Generation Benchmark Survey, Research firm and reviews publisher, Software Advice found that video was the second most popular type of content used across channels. Many Research firms have concluded that in the following years we will see Video leading the way in the presentation of content. Our world has become very fast paced, it is imperative that a company gets it’s point across as quickly as possible to retain a potential clients attention. Take our Video For example:

Our Specialty!

Jubilant Web specializes in the production of high quality videos, helping your business reach a wide array of clients. Once your video has been edited to promote your business in the proper light we disperse it through our many channels. In the recent past we have created Youtube Channels for our clients highlighting their products and services. Through Youtube’s annotation we are then able to link the Youtube Channel to our client’s website creating invaluable back links.

Do not make the mistake of underestimating the power of video. Researchers have found that of all content included in Google’s general search listings, video appeared more frequently being displayed an incredible seventy percent of search results. Studies have also shown video embedded in an email to be a powerful tool. Through embedding video into emails Jubilant web can help strengthen your campaign

With a keen eye for what looks good Jubilant Web will be sure to create eye catching videos that will keep your client base interested. We specialize in all types of videos such as educational, product review and promotions of event. For a more detailed look at what we can create for you contact us today.