The answer is yes! We all know the importance of backing up files on our computers. Our hard drives are constantly being attacked by viruses and keeping our information safe is crucial for many reasons. Even if it is not used for work, most of us have memories on our pictures, thousands of music files that took us years to download and the video games we’re not quite done with yet. Having a plan b if all of this were to dissipate is a no brainer and the same is true for your website. Just like one problem could easily have you lose everything on your hard drive, one simple hacker can have you kiss your website data goodbye. Your website should be backed up regularly and updates should be taken into account because believe it or not, these are the ones that try to keep the bad guys out.
It is no question that creating a brand and identity is no easy task. Years of planning has to go into the process and at the center of your brand is your website. A website harbors all of your information in one “secure” location and is the best way to maintain online presence. And everyone knows that the job of a website owner doesn’t just stop at launching a website and writing blogs. Our job is to make sure the website always has relevant content that is both helpful and available to its visitors (keyword, available). For this reason is why it’s better to be aware that as secure as we think our website is, hosting companies do not include backups and our website is under constant siege. Hackers, viruses and numerous unwanted visitors try and go into our CMS for the sole purpose of causing pandemonium to unsuspecting owners that think the process ends with just buying a domain and launching a site.
WordPress is the most frequently used CMS for many reasons, the most common being, user-friendliness. However, its clean interface and lackluster security makes it every hacker’s Graceland. That’s not to say it is not a great tool, but it does provide the user with a false sense of security. Accessibility has its price and WordPress users have found out the hard way. Everything runs so smoothly that we begin to forget the importance of storing our content in a secure location in case one of these websites being hacked may be our own. That’s not all, as our site gets bigger we begin to install plugins that require constant surveillance. Staying up to date with wordpress provides us with the security that unfortunately isn’t given to us by our hosting company. The only way to fight back is through the constant updates that wordpress offers its users to keep intruders out. These updates not only protect your website but they also greatly improve the functionality and responsiveness of your wordpress site.
Now, you may be asking yourself what parts of the website should be given most priority and why. Though the whole site is important you should keep in mind that a website should be structured into two parts. The first is the text portion which is your main database. Your database is the most important part of your website/backup because this is where all of your posts, pages and comments are stored. If this is lost, your website becomes obsolete and all of your hard work will be lost with it. The second is the wp-content folder. This is the section where all media lives (images, videos, plugins, etc). Having these two sections backed up will be the most powerful weapon in your armory and will be easier (and faster) to get back on track and pick up where you left off.
Advancements in technology have seen server reliability improve over the last few years. However, this does not mean you should rely completely on your hosting company to keep a backup of your site. It is better to be safe than sorry and if something is certain, it’s that if you do not backup your site, your content is vulnerable. Here at Jubilant Web, we provide backups that ensure longevity to your website and its content. We stay up to date with wordpress to guarantee your online presence. Our weekly backups and implementation of updates keep your information stored in a secure location that is easy to recover in case of spam, bots and/or hacks. Our service includes backing up your website and relevant data on a weekly basis. This way we are well-equipped with up to date information in the case of a hack or crash. For more information, talk to an internet marketing expert today 888 452 7950.
Jubilant Web is a New York Marketing Company that offers New York SEO Services and New York Web Design services.
